Vizor Eyewear

Campaign photo production for the launch of a new collection in Mexico.

Vizor is a beach eyewear brand focused on combining design, identity, and modern aesthetics through strong visual expression.

For this project, the objective was to create a complete photo campaign to promote the release of a new collection and strengthen the brand’s visual presence.

Our role focused on creative direction and photography production, developing imagery that reflected the brand’s universe and connected with its target audience. From location selection and shoot direction to lifestyle storytelling and product-focused visuals, every detail was designed to highlight the personality of the collection and create impactful campaign content.

The shooting took place in Spain, using natural environments and authentic lifestyle moments to create a visual identity that felt both aspirational and real.

The final content was used for digital campaigns, social media, brand communication, and product promotion, helping reinforce the launch and increase the visibility of the new collection.
This project reflects our approach to brand campaigns — combining storytelling, aesthetics, and strategic content to transform products into strong visual experiences.